Privacy Policy

Last updated: September 2026

Great Lake Adventures respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you visit the Great Lake Adventures website, contact us, make an enquiry or booking, subscribe to communications, or interact with the businesses, accommodation, venues, cruises and experiences featured through Great Lake Adventures.

This policy is intended to comply with the New Zealand Privacy Act 2020 and its Information Privacy Principles.

Who We Are

Great Lake Adventures brings together a collection of Lake Taupō experiences, accommodation and hospitality venues, including:

• Great Lake Adventures
• 38 South
• Loloma
• Lake Taupō Hotel
• Café Baku
• Vine Eatery & Bar
• Jimmy Coops
• Finns

References in this Privacy Policy to “Great Lake Adventures”, “we”, “us” or “our” include Great Lake Adventures and, where applicable, the businesses and services operated within the Great Lake Adventures group.

Our website is greatlakeadventures.co.nz.

Information We May Collect

The personal information we collect depends on how you use our website and services.

It may include:

• Your name
• Email address
• Telephone or mobile number
• Postal or billing address
• Booking and reservation information
• Accommodation details
• Boat charter or cruise enquiries
• Restaurant or venue reservation details
• Number of guests or passengers
• Preferred dates and times
• Special requests associated with your booking
• Dietary requirements or accessibility requirements that you choose to provide
• Information submitted through contact or enquiry forms
• Communications between you and our team
• Marketing preferences
• Competition, promotion or event-entry information
• Transaction or payment-related information
• IP address
• Browser, device and operating-system information
• Website usage and interaction information
• Referral source and pages visited
• Cookie and similar technology information
• Any other information you voluntarily provide to us.

You are not generally required to provide personal information simply to browse our website. However, certain information may be required for us to process an enquiry, reservation, booking or other request.

How We Collect Personal Information

We may collect personal information when you:

• Visit or use our website
• Complete an online form
• Contact us by email, telephone or through the website
• Request information about one of our experiences, venues or accommodation options
• Make or request a boat charter, cruise, accommodation or restaurant booking
• Purchase a product, package or service
• Subscribe to newsletters or promotional communications
• Participate in a competition, promotion, survey or event
• Communicate with our team
• Interact with our social media accounts
• Use a third-party booking or reservation platform linked from our website.

We may also automatically collect certain technical and website-usage information through cookies, analytics tools and similar technologies.

Why We Collect and Use Your Information

We may use your personal information to:

• Respond to enquiries and requests
• Process and manage bookings and reservations
• Arrange accommodation, cruises, charters, dining and other experiences
• Communicate with you before, during or after a booking
• Provide customer service
• Process or facilitate payments
• Confirm reservations or transactions
• Manage cancellations, amendments and refunds
• Coordinate services between relevant Great Lake Adventures businesses
• Personalise or improve your experience
• Operate, maintain and improve our website
• Analyse website performance and visitor behaviour
• Improve our products, services and customer experience
• Send marketing communications where permitted
• Administer promotions, competitions or surveys
• Prevent fraud, misuse or security incidents
• Meet our legal, accounting and regulatory obligations
• Resolve complaints or disputes
• Protect our rights, property, customers, staff and systems.

We will only use personal information for the purpose for which it was collected, for a directly related purpose, or where otherwise permitted or required by law.

Bookings and Third-Party Booking Platforms

Some bookings or reservations available through the Great Lake Adventures website may be completed using third-party booking, reservation or accommodation systems.

When you select a booking link, you may be redirected to a website or booking interface operated by another provider.

These providers may collect personal information directly from you and will generally process that information in accordance with their own privacy policies and terms.

Depending on the service being booked, relevant booking information may be shared with Great Lake Adventures or the applicable accommodation, restaurant, venue, vessel or experience provider so that your booking can be fulfilled.

We encourage you to review the privacy policy of any third-party booking platform before providing personal information.

Payments

Where online payments are available, payments may be processed by an external payment provider or booking platform.

Great Lake Adventures does not necessarily receive or store your complete payment-card information. Payment information may instead be collected and securely processed by the relevant payment provider.

The payment provider’s own privacy policy, security standards and terms may apply to your transaction.

We may retain information relating to the transaction, such as the amount paid, booking reference, payment status, date of payment or refund information, where required for administration, accounting and legal purposes.

Cookies and Similar Technologies

Our website may use cookies and similar technologies to operate effectively, remember preferences, understand how visitors use the website and improve our digital services.

Cookies are small data files stored on your device or browser.

We may use cookies for purposes including:

• Essential website functionality
• Website security
• Remembering preferences
• Website analytics
• Measuring website performance
• Understanding visitor behaviour
• Measuring the effectiveness of marketing campaigns
• Improving website content and functionality.

Some cookies may be placed by third-party services used on our website.

You can control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality or performance of some parts of the website.

Analytics and Website Measurement

We may use analytics and measurement services, including services such as Google Analytics, to understand how people find and use our website.

These tools may collect information including:

• Pages visited
• Time spent on the website
• Approximate geographic location
• Device and browser type
• Referral source
• Website interactions
• IP and technical information
• General website usage patterns.

We use this information primarily in aggregated form to monitor website performance, improve content and understand how visitors interact with our website.

Third-party analytics providers may process information in accordance with their own privacy policies.

Advertising and Marketing Technologies

We may use digital marketing and measurement technologies to understand the effectiveness of advertising campaigns and, where applicable, present relevant advertising to people who have interacted with our website.

These technologies may use cookies, pixels or similar identifiers.

Where required, you may be given options to manage your cookie or marketing preferences.

Email Marketing

If you subscribe to our newsletter, request promotional information, or otherwise consent to receiving marketing communications, we may use your contact details to send you information about:

• Great Lake Adventures
• Accommodation
• Cruises and boat charters
• Dining and hospitality
• Packages and experiences
• Events
• Special offers
• Promotions
• News and updates.

Commercial electronic messages will be sent in accordance with applicable New Zealand law.

You can unsubscribe from marketing communications at any time by using the unsubscribe facility provided in the communication or by contacting us.

Unsubscribing from marketing communications will not prevent us from sending essential service-related communications relating to an existing enquiry, booking, transaction or reservation.

Sharing Personal Information

We do not sell your personal information.

We may share personal information where reasonably necessary with:

• Businesses operating within Great Lake Adventures
• Accommodation providers
• Restaurants and hospitality venues
• Vessel operators and charter teams
• Booking and reservation providers
• Payment processors
• Website hosting and technology providers
• Email and communication providers
• Marketing and analytics providers
• IT and cybersecurity providers
• Professional advisers, accountants or insurers
• Government agencies, regulators or law-enforcement authorities where required by law
• Other service providers necessary to fulfil your booking or request.

We only disclose information where reasonably necessary for the relevant purpose or where disclosure is authorised or required by law.

International Service Providers

Some technology, booking, analytics, cloud-storage, payment, email or other service providers we use may operate or store information outside New Zealand.

Where personal information is disclosed overseas, we will take reasonable steps to ensure it is handled in accordance with applicable New Zealand privacy requirements.

Different countries may have privacy laws that differ from those in New Zealand.

Social Media and Embedded Content

Our website may include links to or content from third-party platforms such as Instagram, Facebook, YouTube, Google or other social and digital services.

These services may collect information about your interaction with their content, particularly if you are logged into an account with that provider.

Your use of those platforms is governed by the relevant provider’s privacy policy and terms.

Links to Other Websites

Our website may contain links to third-party websites, booking engines, tourism operators, attractions or other external services.

Great Lake Adventures is not responsible for the privacy practices, security or content of external websites.

We recommend reviewing the privacy policy of any external website before providing personal information.

Protecting Your Information

We take reasonable technical and organisational measures to protect personal information against:

• Loss
• Unauthorised access
• Misuse
• Disclosure
• Alteration
• Destruction
• Other unauthorised use.

These measures may include access controls, secure systems, security monitoring, password protection and limiting access to personal information to people who require it for legitimate business purposes.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

Privacy Breaches

If a privacy breach occurs, we will investigate and respond to the incident in accordance with our obligations under the New Zealand Privacy Act 2020.

Where a privacy breach has caused, or is likely to cause, serious harm, we will notify the Office of the Privacy Commissioner and affected individuals where required by law.

How Long We Keep Personal Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, or as required for legal, tax, accounting, operational or dispute-resolution purposes.

When personal information is no longer reasonably required, we may securely delete, destroy or anonymise it.

Different categories of information may be retained for different periods depending on the nature of the information and our legal or operational requirements.

Accessing or Correcting Your Personal Information

Under the New Zealand Privacy Act 2020, you may have the right to request access to personal information we hold about you and to ask us to correct information that you believe is inaccurate.

To make an access or correction request, please contact us using the details below.

We may need to verify your identity before processing a request.

There may be circumstances permitted by law where we are unable to provide some information. If this applies, we will explain the reason where required.

Children and Minors

Our website and services are intended for a general audience and are not designed primarily to collect personal information from children.

Bookings for accommodation, charters or other services may need to be made by an adult.

Where information about children or minors is provided as part of a family or group booking, we will use that information only as reasonably necessary to manage and provide the relevant service.

Photos, Videos and Social Content

From time to time, Great Lake Adventures may capture photographs or video at cruises, events, venues or experiences.

Where images clearly identify individuals and are intended to be used for promotional or marketing purposes, we will manage their collection and use in accordance with applicable privacy requirements and any relevant permissions or notices.

If you have concerns about an image featuring you that has been published by Great Lake Adventures, please contact us.

Information About Other People

If you provide personal information about another person — for example, another guest or passenger — you should ensure you are authorised to provide that information and, where appropriate, that the person understands how their information may be used.

Please only provide information that is reasonably necessary for us to manage the relevant booking, enquiry or service.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, services, technology, business practices or legal obligations.

The latest version will be published on this website and the Last Updated date at the top of this policy will be revised.

We encourage you to review this Privacy Policy periodically.

Contact Us

If you have a question about this Privacy Policy, want to request access to or correction of your personal information, or wish to make a privacy complaint, please contact:

Great Lake Adventures
Lake Taupō, New Zealand
Website: greatlakeadventures.co.nz
Email: [email protected]
Phone: +64 21 337 075

Please include enough information for us to understand and respond to your request.

Privacy Complaints

If you have concerns about how we have handled your personal information, please contact us first so we have an opportunity to investigate and respond.

You may also make a complaint to the Office of the Privacy Commissioner of New Zealand if you believe your privacy rights have been breached.